When two Toowoomba mates shared their prostate cancer diagnoses over a bottle of red in 2010, they decided to try and make it easier for other blokes to talk about men's health issues. Since then, It's a Bloke Thing lunch has turned into the largest daytime fundraising event in Australia.

Toowoomba-based businessmen and foundation members Gary Gardner, John Wagner, Mark Crampton and John Fitzgibbons wear Akubras, Drizabones and boxer shorts to the Luncheon, held in August annually.

Funds raised from IABT support prostate cancer research, including supporting the Queensland University of Technology’s Australian Prostate Cancer BioResource team at the Translational Research Institute (TRI) in Brisbane.

For more information, please visit www.itsablokething.com.au

For details on latest It's a Bloke Thing event click here.