09 October 2026

When Ross Alexander was diagnosed with aggressive prostate cancer in 2013, medical research helped save his life.

Now, the Vietnam veteran has achieved an extraordinary goal, raising $1 million to help improve the outlook for others impacted by Australia’s most commonly diagnosed cancer.

Ross was 68 when changes in his urinary habits prompted further investigation. Although his PSA level had previously remained between 1.6 and 1.7, it rose to 2.9 within six weeks.

His long-time GP acted immediately, referring Ross to a urologist for a biopsy.

“The result was not good,” Ross said. “I was advised that my Gleason score was 9 and that I had an aggressive cancer.”

Ross underwent surgery in June 2013, but the cancer had already spread beyond his prostate. Four years of radiation and hormone therapy followed, along with ongoing PSA monitoring.

His experience has made Ross a passionate advocate for regular testing, careful monitoring and treatment tailored to the individual.

“It is important that you track your PSA, ask questions and seek second opinions, because there is no single treatment for everyone,” he said.

“We are all different, and treatment must be tailored to the individual. Even if your PSA becomes undetectable following treatment, remain aware of any changes and seek a test if you have concerns.”

Ross credits medical research with giving him more precious years with his family.

“There is no doubt that my survival today is the result of medical research,” he said. “The options for treatment and survival are improving every year.”

In 2016, Ross decided it was time to give back. He helped establish the Prostate Cancer Rally, bringing together four-wheel-drive enthusiasts for unforgettable adventures while raising vital funds for prostate cancer research, and he wanted to raise $1 million.

Since the first major rally from Cobar to Broken Hill in 2018, participants have travelled through remote and regional Australia. Previous routes have included Lightning Ridge to Tocumwal, Bourke to the Barossa, the Victorian High Country, Bourke to Hervey Bay and Robinvale to Leeton.

This year’s Prostate Cancer Rally will run from 13-18 September, beginning and ending in Port Augusta.

Participants will travel through some of South Australia’s most spectacular country, including the Flinders Ranges, Arkaroola, William Creek, the Oodnadatta Track, Coober Pedy and Woomera.

“We could never have raised $1 million without the incredible support of our families, friends, local businesses and communities. So many people have donated, volunteered, joined the rallies and helped spread the word,” Ross said.

“This year’s rally will be another incredible adventure, but the real purpose is supporting others,” Ross said.

“Every kilometre travelled and every dollar raised can help fund research and give more men and families hope.”

Through the remarkable generosity of rally participants, volunteers, donors and communities along the way, Ross has now achieved his long-held goal of raising $1 million.

“My aim was always to raise $1 million, and I hope others in the community will be inspired to keep the momentum going and continue supporting this important cause,” Ross said.

“But this has never been about me. It is about supporting others, funding vital prostate cancer research and helping more men stay alive for longer.”

PCFA CEO Anne Savage has praised Ross’s remarkable determination and the generosity of everyone who has supported the Prostate Cancer Rally.

“Ross’s efforts represent grassroots fundraising at its most powerful, transforming his own experience of prostate cancer into hope for thousands of other Australian men and their families.” Anne said.  

“His extraordinary contribution will help PCFA continue investing in research to improve the detection, treatment and management of prostate cancer.”

For Ross, the message to other men is clear:  “Blokes, get checked. It is only a blood test, and it may save your life.”

To support the Prostate Cancer Rally, please visit: https://fundraise.pcfa.org.au/event/prostate-cancer-rally/home 

For information about prostate cancer or to find a local Support Group, visit www.prostate.org.au or call PCFA on 1800 22 00 99.